Welcome to Premium Virtual Assistance, the easy, convenient, reliable and cost-effective personal assistant service provided by Linda Fell.

Why use a Virtual PA?

Having the confidence that a complex diary is being managed effectively is essential for any successful business leader, but employing a permanent personal assistant comes at a cost. If you’re a small business owner or independent consultant you may find you’re focussing on the admin, rather than having time to develop the strategies for growing your business – that’s where I come in, to take over the mundane, but necessary, everyday tasks.

By using a Virtual PA, business professionals get the benefits of a fixed personal assistant, but with greater flexibility and reduced costs.


  • Reduced labour costs: You don’t need to pay employee tax, NI, or provide benefits
  • No need to provide office facilities
  • Short term or long term support
  • Flexibility – available outside of normal working hours, and paid only for the hours worked
  • No holiday or sick pay
  • No need to micro manage

Key services

Diary management
Email account management
Booking of meeting rooms, conference facilities
Secretarial services – shorthand and typing
Travel arrangements
Digital transcription services

About me


I have 30 years’ experience as a Personal Assistant, working at senior management/CEO level in the corporate world.

I am a professional, highly effective individual, with excellent organisational and administrative skills, and the ability to manage complex diaries and travel itineraries.

I am calm and unflappable, and a skilled multi-tasker.



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Dr. Liz Goodwin OBE, Chief Executive, WRAP

I highly recommend Linda’s services as a Virtual PA . As a busy chief executive I have needed a PA who is able to manage a complex diary and is able to empower me to fulfil my duties.

In her 12 years dedicated service, Linda has been an invaluable member of the team.

Calm under pressure, highly efficient, and organised, Linda has been a joy to work with and somebody who I trust. Her commitment and dedication have been exemplary.

David Lake, Former Managing Director of Countrywide Porter Novelli UK

Linda Joined Porter Novelli at a time when it was one of the fastest-growing public relations companies in the UK. The company’s unparalleled success was built on brilliant creativity backed by superb execution and attention to detail. These were the qualities of our staff and Linda's positive contribution stood out in her role as PA to me in my role as managing director and deputy chairman. Throughout our time working together Linda was unfailingly supportive, fun and extremely effective in presenting solutions rather than problems to even the most complex of issues.

Self-motivated, loyal, reliable and trustworthy, her views of the issues we addressed together were always insightful and provided a solid, logical sounding board for my own ideas. Linda is a real team player and I highly recommend her work.

Phillip Ward, Former Director at WRAP and Chair of Resource Futures

Linda was my trusted PA for seven years and a key member of my wider team. During that period Linda showed that she is a highly effective planner and organiser. Her ability to grasp the intricacies of the business meant she was adept at using her initiative to prioritise and prepare my meetings and research helpful information.

Linda has strong interpersonal skills that make her a joy to deal with and enable her to get on with a wide range of people, even difficult ones.  That makes her an effective negotiator able to find workable solutions to most problems.

Linda has good judgment, which means that she can give good advice and also that she can be discrete, protecting sensitive information. I highly recommend her work.

Contact me

Please call, or email, to discuss your requirements, and for further information on pricing:

Linda Fell
Telephone: 07939 031696
Email: info@premiumva.co.uk